Exhibitor Profile

Expect the unexpected and embrace design where eyewear meets architecture when MY OPTICS, the Australian distributor for JF REY, launches its latest collections for JF REY, JF REY KIDS & TEENS and BOZ at ODMA.

In a huge coup for Australia, French cult eyewear designer Jean-Francois Rey and his wife Joelle Rey - a designer internationally recognised for her work in acetate designs - will be at the event, with group export manger Laure Delus.

Already the accolades are coming for the brands as finalists in the inaugural ODMA Awards of Excellence Sunglass, Children's Frame and Product Environment categories. Latest collections are:

JF REY Each new spectacle design is a work of art and employs the latest technologies and directional materials such as screw-less hinges, carbon steel and fibreglass. Watch for the daring and innovative lines of the Natural Stones and industrial forms for vintage Retro ranges.

JF REY KIDS & TEENS Be excited by this design-savvy collection for children where adult frames are reinterpreted in colourful combinations.

BOZ Enjoy the delicate feather-like detailing inspired by the exotic Bird of Paradise in Birdies, plus Oversea, O'lala, Opium, Orphee and Opera, where femininity and intricacy meet cutting-edge technology.

SUNGLASSES The JF REY and BOZ women's ranges boast ultra feminine shapes and glamorous designs, while JF REY for men is a stylish and minimalist aesthetic.

Manufactured and distributed under the JF REY umbrella, two French brands designed by RENOMA and VOLTE FACE will be reintroduced. Both brands are aimed at the fashion-conscious and mid-level segment of the market.

A retrospective of Jean-Francois' award-winning work will be on display.